Football / Bristol Rovers
Rovers’ rename North Stand ‘Thatchers End’
Bristol has always been a city notorious for it’s cider drinkers, and none more so than the football fans. Bristol Rovers have taken their dedication to cider one step further and renamed their North Stand ‘The Thatchers End’.
The re-branding comes as part of a partnership agreement which also includes a higher profile for Thatchers Cider all around The Memorial Ground, including an increase in cider on sale at the ground, with both Thatchers Gold and Thatchers Haze on draught, and pitchside advertising.
“We are delighted that Thatchers have agreed to sponsor the North Terrace for our first campaign back in League One and we look forward to a long and successful partnership with them.
“Our supporters, I know, were very pleased when we began stocking Thatchers cider at the start of last season,” said Rovers Chairman Steve Harmer.
“We’re very pleased that we are able to bring Thatchers Gold and Haze to The Memorial Stadium – we know we have many very loyal customers in Bristol and it’s great to have their favourite cider at the ground for them,” added fourth generation cider maker Martin Thatcher.
It is not the first time a stand has been named in such a way in Bristol, with stands being previously named after Blackthorn Cider at both The Memorial Ground and Bristol City’s home, Ashton Gate.
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