Better Business / Member news
Bristol brewer launches exclusive ‘Around the World’ series with Co-op
The award-winning Bristol brewery Lost and Grounded has teamed up with Co-op to launch a new exclusive six-beer series, “Around the World with Lost and Grounded Brewers”, celebrating global lager styles.
The series will roll out a new limited-edition lager every eight weeks, each inspired by brewing traditions from six countries including the USA, New Zealand, Australia, Austria, Italy and Germany.
The first release, West Coast Style Pils (5.2%), is available now exclusively in around 170 Co-op stores across the UK, combining citrus and pine notes from American hops with a crisp pilsner malt base.
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The collaboration aims to broaden perceptions of lager and highlight its diversity.
Lost and Grounded co-founder Annie Clements said the brewery enjoys the technical challenge of lager brewing and hopes the partnership will introduce more drinkers to its variety and character.
She added: “We’re very excited to be partnering with Co-op to share our beer with a wider audience, helping people to discover the wonderful world of lager.”
“Around the World” celebrates global lager styles
Co-op’s senior buying manager for Beer, Andrew Birdsey, praised the brewery as one of the UK’s leading lager producers and said the range would bring a steady stream of fresh, globally inspired beers to customers.
Founded in Bristol in 2016, Lost and Grounded Brewers is known for its Keller Pils and its blend of modern brewing technology with traditional European methods.
The award-winning Bristol brewery Lost and Grounded has teamed up with Co-op to launch a new exclusive six-beer series
Lost & Grounded are member of the Bristol24/7 Better Business network, an initiative to help businesses thrive while creating a positive impact on Bristol and the people who live here. As part of their membership, businesses can publish member news stories like this. For more information, visit my.bristol247.com/better-business
All photos: Lost and Grounded
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