News / recycling
New partnership to help businesses tackle harder to recycle materials
Bristol businesses aiming to reduce hard-to-recycle waste and enhance sustainability are to get a helping hand from a new collaboration.
The family-run waste management firm Grundon has launched RecyclePlus, a service designed to tackle three waste streams that are traditionally difficult to recycle—compostables, paper towels, and coffee cups.
The initiative is especially relevant for companies in the hospitality sector. From March 31, new regulations require businesses with 10 or more employees to separate dry recyclables and food waste from general waste, in accordance with the government’s Simpler Recycling regulations.
Operating from bases in St Philip’s, Bristol, and Bishop’s Cleeve, Grundon has partnered with specialist organisations across the UK to ensure these materials are recycled properly.
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The service offers a single collection and guarantees 100 per cent specialist recycling, helping customers meet their sustainability targets more effectively.
Coffee cups will be sent to James Cropper in Cumbria, home to one of only two UK facilities capable of recycling cups into paper.
Compostables, such as plant-based cutlery and food trays, will go to Envar in Surrey, where they will be turned into high-quality, peat-free compost.
Paper hand towels will be processed by hygiene brand Tork to create new recycled tissue products.
Daniel Peacey, regional sales manager at Grundon, said: “Items like compostables, coffee cups and paper towels require specialist recycling, yet they often end up in general waste due to a lack of suitable disposal options. RecyclePlus solves this by providing a straightforward, all-in-one solution.”

“Items like compostables, coffee cups and paper towels require specialist recycling, yet they often end up in general waste due to a lack of suitable disposal options,” said Daniel Peacey, regional sales manager at Grundon
Stephen Hill, general manager at Grundon, added: “Customers will not only increase recycling rates but also reduce general waste weight. The detailed waste data will support meeting environmental targets and guide future sustainability plans.”
Customers can choose to recycle one, two, or all three streams. Grundon supplies colour-coded bins and sacks with signage to make sorting simple.
Collections are made using Grundon’s fully electric, zero-emission vehicles, and materials are then passed on to the appropriate recycling partner.
One of the first adopters of RecyclePlus is London’s Television Centre (TVC), which includes offices, restaurants, cafes, and bars.
Already recycling coffee cups with Grundon, TVC plans to expand its recycling with the full service.

Operating from bases in St Philip’s, Bristol, and Bishop’s Cleeve, Grundon has partnered with specialist organisations across the UK to ensure harder to dispose materials are recycled properly – photo: Turn The Tables
Since partnering with Grundon in 2021, TVC has boosted its recycling rate from 25 per cent to nearly 80 per cent in early 2025. The initiative earned them a 2024 International Green Apple Environment Award alongside Grundon and Principle Cleaning Services.
Main photo: Grundon
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