News / Turbo Island

Mysterious billboard appears on Turbo Island

By Martin Booth  Saturday Apr 18, 2026

A YouTuber with 2.4m followers features on a billboard on Turbo Island asking for volunteers for a cheese-related secret project.

Zac Alsop has previously competed at the Cooper’s Hill cheese rolling competition at Brockworth in Gloucestershire in one of his videos and appears to be planning a return.

Other videos have also seen him sneak into the ring after an Anthony Joshua fight, making friends with his bike thief and tricking parcel thieves with packages made of cake.

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‘Bristol. Zac Alsop needs you. For cheese. For glory’ says the billboard featuring Alsop dressed in a suit and tie.

Next to a QR code are the words: ‘Help me get revenge. No experience required. Just commitment. Limited spots. Apply now.’

Zac Alsop appears in a billboard on Turbo Island – photo: Martin Booth

The QR code links to a form asking if you are willing to enter the cheese rolling competition, which is taking place on May 26.

‘Bristol, are you in?’ he asks.

Main photo: Martin Booth

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