News / cereal

‘UK’s first’ cereal made from leftover oat milk pulp

By Betty Woolerton  Friday Oct 3, 2025

The creators of a new cereal believe it is the first of its kind in the UK.

St Philip’s-based Float has created the innovative crunchy clusters using oat milk byproduct, known as “oat pulp.”

“It’s just sensible,” says founder Josh Coppersmith-Heaven. “We’ve always had the pulp as waste, and we’ve always wanted to turn it into something because it’s good, edible produce.”

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Oat pulp, the fibrous material left over after oats are soaked and pressed to make oat milk, is typically discarded, but it is rich in fiber and nutrients.

After three months experimenting with temperature, ingredients and method, Coppersmith-Heaven tells Bristol24/7 he is “really proud and excited” about the product he developed.

Like Float’s oat milk, the cereal will be delivered to customers around Bristol in reusable glass bottles

Float was founded in 2019 as an oat milk delivery service, aiming to reduce the environmental impact of plant-based milks, one glass bottle at a time.

Now, the business produces around 650 liters of oat milk per week, delivering it to customers across the city from their warehouse located near Feeder Road.

The new cereal comes in two flavours: GranOatla (with mixed seeds, blackcurrants and strawberries) and Cocoa Rocks (with coconut and cocoa).

One challenge was binding the cereal without sugar, the usual solution in everyday cereals. Coppersmith-Heaven, who lived in Easton, ended up using oat flour, which he hopes creates a unique flavour profile and is a healthier option compared to processed sugar.

The creators of the new cereal using believe it is the first of its kind in the UK

Speaking about the new venture at a launch vent at Emmeline on Spike Island, the 40-year-old says: “The whole reason for doing it at all was just because I wanted to do a project that had a positive impact.

“We are trying to make a dent in the waste generated by cereal, which is often packaged in unrecyclable material.

“As a company, we generate very, very little waste, because everything’s made to order, so it makes sense to use waste product to make something delicious.”

The cereal costs £2.90 per jar and is available to purchase via Float’s website.

All photos: Betty Woolerton

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