Art / Upfest

Enter a Tron-like North Street with virtual Upfest

By martin booth, Wednesday Sep 16, 2020

It’s North Street – but like you have never seen it before.

The Bedminster thoroughfare has been reconstructed within a virtual world for an online version of Upfest.

This year’s world famous street art festival takes place from September 25 to 27, with a Tron-style feel.

The virtual world, created by Montpelier-based augmented reality studio Zubr, will run from the Upfest gallery to the Tobacco Factory, with more than 30 specially commissioned new pieces of work able to be explored.

These include an equal allocation of female and male artists, including Bristol based artists, Zoe Power, Silent Hobo, Lucas Antics and Andy Council.

Upfest founder, Stephen Hayles, said that the team at ZubrVR “have done an incredible job at helping us bring this alternative to life”.

He said: “We usually see people visiting from all over the world, so hopefully this way, we can help both our national and international audience enjoy the festival from the comfort or their own home or on the move through their mobiles.”

Main image: Upfest

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